Having advertising on your vehicle is like having your own personal billboard that moves! You’ll be promoting your business to everyone driving, as well as anyone walking on the sidewalk. In fact, even when your vehicle is parked, people will continue to be exposed to your business!
You can reach a wider audience.
Taking your advertising wherever you go guarantees that you will reach the maximum number of people. How? According to the Out of Home Advertising Association of America (OAAA), 70% of people spend their day outside and away from home. The OAAA has also estimated that car advertising can attract up to 30,000-70,000 impressions per day!
It’s a one-time investment that will last years!
With traditional advertising, like billboards or online ads, you’ll have to pay a recurring fee if you want to continue promoting your business that way. Car wraps are a one-time investment that can cost an average of $1,500-3,000. They last anywhere from 5-7 years, and if you decide you want to remove it before that time, they are easily replaceable with no damage to your car. The money you’ll spend will be worth the amount of impressions you’ll make. Always be sure to do your research and find a reputable place in your area to install your car wrap.
You’ll stand out on the road
With the majority of vehicles being basic colors, you’ll be sure to catch people’s attention with your custom car wrap. People are naturally attracted to anything that stands out. Car wraps give you an opportunity to not only give out your business’s contact information, but also a chance to create an eye-catching professional design.
Car wraps put money back into your pocket
Not only will a car wrap help promote your company, it acts as a barrier and protects your car from scratches and road debris. This will help reduce money spent on fixing those little inconveniences. If you’re self-employed, you’ll also be able to write this off on your taxes at the end of the year.
Since you’re going to be driving, you should let your car do the advertising for you! You never know who will be looking at the ad on your car while you're sitting in traffic, shopping for groceries, or while you go about your daily commute.